Today’s “millennial dads” are breaking the society’s norms and becoming an equal parent
The new age millennial dads (born between 1981 – 1996) are the perfect example of equal parenting. They are redefining the role of a modern-day father in today’s times. Fatherhood for this generation of dads is very important.
These millennial dads are not only interested in knowing about the childbirth but caring for their child is equally important to them. They are not ashamed of taking parental leave and very proud of doing the chores for their kids.
The role of the fathers is no more restricted to the outdoors or sports. They are just not the providers anymore. I think it’s safe to say that the role of the fathers is evolving as they want to be equally involved in parenting and upbringing of their child just as a mother.
This new generation of millennial fathers wants to spend more time with their kids. Thanks to technology, the millennial fathers are more aware and updated with child development as compared to the previous generation.
When it comes to their children, these millennial dads are very finicky. They want the best for their children and they are pretty OK if their household budget takes a backseat for a high-quality car seat, crib or stroller.
Because they want the best, they are quite aware of the children’s brands and products. Be it skincare, clothing, toys & games, books, etc., they are always ahead in making the best choice. No compromise.
They make sure that their child eats healthy. They want to buy the best of the toys, games and gadgets for their children. Hell, they even choose the colour of the baby’s clothes. They even read stories to their kids at bedtime and do DIY projects too.
Although it was the Gen X daddies who first ushered in a level of comfort amongst men to take on the duty of the primary caregivers — it’s also completely right to say that the millennial dads are more focused on finding new ways to get as involved as possible.
A recent ad commercial by a very popular and trusted diaper brand featuring John Legend and Adam Levine highlighted the role reversal and the involvement of fathers in taking the lead role in parenting and upbringing of their kids. That ad is definitely like a breath of fresh air.
The millennial dads are always on phone or laptops. Even though it can be annoying, the biggest advantage of this is that because of the internet they are up to date.
With all the information available out there, especially parenting, these daddies know what to look for when purchasing personal care products for their kids. For example, diapers and wipes. Mundane, right? Not for them. They take it very seriously.
They are well aware of the fact that the wet wipes chosen for their babies or kids should be mild and shouldn’t contain toxic harsh chemicals. They should be paraben and sulphate free. They shouldn’t cause rashes or any sort of allergies on the skin.
One such baby wipes brand that we are using right now is MotherSparsh baby wipes. They are my husband’s favourite and he insists on buying these only. These wipes are 99% water-based, biodegradable and free from toxic chemicals. They are not soapy, unscented, they have very soft fabric and don’t irritate the skin. These wipes are clinically proven for preventing rashes.
The millennial fathers also know that the diaper should be the right fit and shouldn’t leak. If a certain brand strikes a chord, they become loyal to that and don’t experiment much. As much as they are fans of hit and trial or trial and error in their work lives, they don’t believe in this philosophy when it comes to their kids.
Despite the work pressure and stress, they want to spend time with kids after returning home. And while there still might be a long way to go to close the gap that still exists between parenting workloads between fathers and mothers, millennial dads are definitely making remarkable progress.
Disclaimer: This is not a sposored post. However, the samples were provided for usage and review. Thoughts shared in this blog are actual and based on my personal experience. It hasn’t been influenced by the brand in any way.
